You Are Now Remotely Controlled, By Shoshana Zuboff
For the Sunday print edition.
“Cambridge Analytica’s real innovation was to pivot the whole undertaking from commercial to political objectives.
In other words, Cambridge Analytica was the parasite, and surveillance capitalism was the host. …
They have the knowledge, the machines, the science and the scientists, the secrets and the lies. All privacy now rests with them, leaving us with few means of defense from these marauding data invaders….
Surveillance capitalism threatens to remake society as it unmakes democracy…. They have the means to know everything about us, but we can know little about them. Their knowledge of us is not for us. Instead, our futures are sold for others’ profits…. furiously dedicated to the lucrative science and economics of human prediction for profit.”